Metallica's "Through The Never" Suffers At Least $15 Million in Box Office Losses

Evan Petersen

by Evan Petersen

Published October 16, 2013


Metallica's new 3D film Through The Never took a major hit at the US box office in the three weeks since its release. As of October 13th, the film grossed just $3.2 million, nearly $15 million short of its $18 million budget.

Through The Never debuted at #14 nationwide on September 27th and earned approximately $1.6 million on its opening weekend. Unfortunately, the subsequent weekends failed to see any increase in revenue.

According to Metalsucks, the unknown promotional budget is likely to equal or exceed the $18 million production budget, meaning that the losses may actually be over $30 million, although that doesn't take into account foreign markets or any soundtrack or video sales.

This news comes as a surprise, as Metallica's film did have the Colbert bump. Perhaps they should have called the film Under The Sometimes.

Source: Box Office Mojo
Via: Metalsucks

Business Film Metal Rock Metallica California Los Angeles, CA
Send Feedback

Hand-Picked Music for Your Taste

Follow artists, discover new music, and personalize your music experience.
Registration and login will only work if you allow cookies. Please check your settings and try again.

Web Analytics