Kendrick Lamar has released the first visual component of his two part video series for his single "Sing About Me," and the Compton born rapper isn't playing any games. Kendrick opens the video with his plan to "elevate the status quo" and "lay ground" to his legacy, and with the rapper's seven grammy nominations for his debut album, Good Kid, M.A.A.D. City it's not hard to envision.
While driving around the streets of his hometown, Kendrick tells the dark story of a boy's struggle growing up in the gang-driven city of Compton. From there the scene shifts to a warehouse where designer and artist, Eddie Peake, creates a spray-painted mural of Kendrick's brutally honest lyrics,"infatuated with death," and "never fade away." Through black and white visuals and chilling poetry, Kendrick's plead, "Sing About Me, I'm Dying of Thirst" shines through.
Stay tuned for part two of "Sing About Me" titled "Dying of Thirst," coming out soon.
Published on Dec 20, 2013
When the lights shut off, an artist's dream is that their work will stand the test of time. The ones that influence our culture are the ones we most remember. Here, two powerful creative forces come together to elevate the status quo and lay ground to their legacy. This is their poetry. Sing about them. This is part one.
Directed By Darren Romanelli
Produced by Karl Richter of WENDEL
Source: TopDawgEntTDE YouTube Channel