This is a thing that exists, apparently.
David Hasselhoff, star of Knight Rider and Baywatch, struck musical gold once again. In the above commercial, the ubiquitous actor jet-skis and hang-glides his way into America's hearts. Also, he plugs some kind of coffee drink for Cumberland Farms.
Dedicated fans may remember his 2006 hit "Jump In My Car," which wasn't a commercial and was a thing he made on purpose.